Project Overview:
An e-commerce platform needed to improve data accessibility and unify data across its online store, customer interactions, and inventory systems to deliver a seamless customer experience.
Challenges:
- The company’s data was siloed across various systems, creating inconsistencies and inefficiencies in operations.
- They lacked a centralized system for collecting and analyzing customer data, which impacted their ability to personalize user experiences and track customer behavior.
Solution:
Quanois built a cloud-based data platform that integrated the company’s various data sources, allowing for better decision-making and personalized marketing.
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Data Engineering:
We created a unified cloud data platform to centralize data from sales, customer interactions, and inventory systems.
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Advanced Analytics:
We implemented customer segmentation and predictive analytics to offer personalized product recommendations and marketing messages.
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Results:
- Increased customer retention by 18%.
- Reduced stockouts by 15% through better data-driven inventory decisions.
- Boosted online sales by 10% with targeted marketing and personalized recommendations.